Let’s talk websites!
A website is one of the most important tools for business owners.
Having a website allows customers to conveniently access information about your business at any time. Additionally, a website can help you advertise your products and services to reach a wider audience, gain credibility among customers, and reach potential customers who may not have been aware of the business before. Finally, a website allows your you to connect with customers and build relationships by offering information, resources, and customer service. In summary, having a website is essential for you to stay competitive and reach your business goals.
What are the benefits to being able to edit and manage your own website content?
The benefits of being able to edit and manage your own website content are invaluable. Having the ability to make quick and easy changes to your website can help you stay competitive in today's market. You can keep your content fresh and relevant, which can help improve your search engine optimization, as well as keeping your website visitors engaged. Additionally, being able to easily add photos, videos, and other media can help enhance your website's visual appeal. Being able to make changes to your website on a regular basis can also help you stay up-to-date with the latest trends, which can help you reach new audiences.
Questions to ask yourself when creating a new website:
When planning a new website, you should first consider your goals for the site. What do you hope to achieve by having a website? You should also consider your target audience and what kind of site would appeal to your market. Once these factors are considered, you can start planning the design and content of your site.
The website design should be professional and clean, while still being unique to your business. The content should be well-written and informative, providing value to yours readers. It should also be easy to navigate, so that users can find what they're looking for quickly and easily.
By failing to prepare, you are preparing to fail.
— BENJAMIN FRANKLIN
As your website is developed, you should also consider how you will market the new website. A plan for driving traffic to the site and promoting it to your target audience should be made. Beyond launch, you should also consider how you will keep the site updated with fresh content.
By taking the time to plan your new website, you can ensure that it is a valuable asset that helps achieve your goals longterm.
Let’s make it accessible
Have you considered web accessibility?
It’s important to make sure your website is accessible to everyone, including people with disabilities. Web accessibility standards are set by the World Wide Web Consortium (W3C) to ensure that people with disabilities can access and use websites. Here are some tips on how to make sure your website is accessible and meets web accessibility standards.
1. Provide alternatives to images and videos.
Many websites use images and videos to engage users. However, not everyone is able to view these visuals. To make sure everyone can access your content, provide alternative text for images and captions for videos. This way, people with visual disabilities can still access your content.
2. Make sure your site is keyboard accessible.
People who use a keyboard or other assistive technology to access websites need to be able to navigate your site using the keyboard. Make sure your website is keyboard accessible by providing a way for users to tab through the page and access all the features with the keyboard.
3. Use a high-contrast color scheme.
Choosing a color scheme that has a high contrast between the background and the text makes it easier for people with low vision to read the content on your website. Make sure your website has a color scheme that meets the WCAG 2.0 AA color contrast requirements.
4. Ensure your website is mobile-friendly.
More and more people are accessing websites from mobile devices. To make sure everyone can use your website, make sure it is mobile-friendly and works on all devices.
5. Use descriptive link text.
When creating links on your website, make sure the link text is descriptive. This will help people with screen readers understand where the link is going and what it does. By following these tips, you can make sure your website is accessible and meets web accessibility standards. Doing so will ensure that all users, regardless of their abilities, can access and use your website.